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  • WhatsApp pursues total privacy
  • WhatsApp pursues total privacy
    Kamyar Adl ©

WhatsApp pursues total privacy

WhatsApp is the world's most popular messaging service - and now it’s becoming the most private. The app is introducing end-to-end encryption to all texts with open-source software Textsecure, so no third party will be able to read messages - not even WhatsApp.



  • Facebook tests a 'super-privacy' app Facebook tests a 'super-privacy' app

    After revelations concerning unsolicited emotional experiments being carried our on unsuspecting members, Facebook has been trying to regain the trust of its audience. It's created Moments - an app focused on super-private sharing of photos, updates and videos.

  • Article image Citizenme: giving back control of personal data

    Nearly 80% of people think companies use their personal data to make more money, so they're reluctant to share it. With over three quarters of people concerned about online privacy, Citizenme gives them back control of their data. But what does it mean for users and advertisers?

  • Trading privacy for offers and deals Trading privacy for offers and deals

    As retailers adopt beacon technology for shoppers in a post-NSA scandal world, are people feeling harried or happy? New research suggests it's the latter. A study has revealed that a great deal of shoppers would welcome being sent beacon-based messages while shopping.

  • Article image Watching out for the 'creepy' line

    When does insightful personalisation become intrusive? And how do brands build lasting relationships with consumers who are concerned about being spied on?