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  • Selfie-editing is the new normal
  • Selfie-editing is the new normal
    Facetune (2015) ©

Selfie-editing is the new normal

Kim Kardashian pays someone $100,000 a year just to retouch her selfies. Indulgent? Definitely. But she’s not the only one willing to cheat to achieve the perfect digital look. More and more of us are editing our photos to ensure only our most beautiful self appears online.



  • Article image What does it mean to be ‘genuinely phoney’?

    For years ‘authenticity’ was the holy grail of marketers and product innovators worldwide. But now, the Tumblr generation are redefining authenticity. In this mashed-up, copy-morph culture a new generation of consumers are calling bullshit on the old-school authenticity claim. And if ‘authenticity’ is passé, then what does it mean to be ‘genuinely phoney’?

  • Diorskin Star promises the perfect selfie Diorskin Star promises the perfect selfie

    Front-facing camera? Check. Selfie stick? Check. A foundation scientifically proven to enhance selfies? Check. In response to the fact people are increasingly living their lives online, Dior has launched a foundation specifically designed to make women more photogenic.

  • Article image What does ‘beauty’ really mean?

    With 350 million photos uploaded to Facebook every day, people are creating and looking at more images of themselves today than at any other point in history. And as our lives become permanently on display through the growth of social media, it’s changing how we see ourselves.

  • Article image BeautyPlus: fulfilling Asian beauty ideals

    Asia's selfie obsession is more prominent than ever, giving rise to beautifying apps that automatically detect facial features, and enhance them according to Eastern beauty ideals.