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  • British kids blindly trust search engines
  • British kids blindly trust search engines
    Leonardo Augusto Matsuda (2009) ©

British kids blindly trust search engines

Having grown up in the digital age, kids today are more tech-savvy than ever. But while they might know their way around a tablet, a new report from Ofcom has found that only half of British 12- to 15-year-olds who use search engines use critical judgement when filtering results.



  • Article image Amazon Fire Kids Edition: tablets for tiny techies

    Stealing mum or dad's iPad to watch a show or play a game has become second nature for Gen Z. But Amazon now wants to give them their own tablet. The Amazon Fire Kids Edition is packed with educational content and kid-friendly movies to ensure they’ll never grab for mum’s gadget again.

  • Watching the telly is a punishment for Gen Z Watching the telly is a punishment for Gen Z

    Being grounded used to mean no television for a week or two. But with Gen Z preferring to browse on their iPads and watch videos on their smartphones, this punishment no longer fits the crime. Instead, parents are punishing misbehaving kids by forcing them to watch the box.

  • Article image How will Gen Z change the future of media?

    To see into the future of media, take a look at a 12-year-old’s iPad. Gen Z spend 35 hours a week consuming media. In the first of a two-part report, we look at why Gen Z are choosing tablets over TVs, why streaming services are king, and how this generation's behaviour will shape entertainment’s future.

  • Article image Can the internet ever be ‘kid-friendly’?

    At age 3, around a quarter of children go online daily, increasing to about 50% by age 5. And if the internet really is as “dangerous as letting children go out into the street”, is child-friendly software and brightly-coloured ‘kid versions’ enough to keep Gen Z surfers safe and happy?