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  • Super Nintendo Land offers immersive phygital fun
  • Super Nintendo Land offers immersive phygital fun
    Nintendo (2020) ©
SIGNAL

Super Nintendo Land offers immersive phygital fun

Universal Studios is due to open a Nintendo theme park in Japan, with wristbands that allow visitors to compete against each other and track their interactions. With technology shaping the future of leisure, brands are looking to create immersive experiences that blend digital and physical.

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