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  • Apple Watch keeps gym-goers committed with rewards
  • Apple Watch keeps gym-goers committed with rewards
    Geert Pieters (2018) ©
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Apple Watch keeps gym-goers committed with rewards

Fitness trackers have effectively gamified exercise, creating new incentives for people to work out. Apple Watch is taking this idea a step further with its Connected program, which links people’s devices to various fitness brands and lets them earn rewards and discounts for hitting the gym.

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